Who We Are

Point of Care Media Network

Pranaprada operates as a premium Point of Care media network, designed to connect consumer health brands with attentive audiences inside doctor clinics and diagnostic facilities. Through our point of care advertising India network, brands gain zero-clutter access to high-intent household decision-makers across urban healthcare centers.

Our mission is to transform healthcare waiting spaces into high-intent point of care / healthcare media networks by delivering non-intrusive, evidence-based health education at the point of care. We connect brands to patients when focus and receptivity are highest—driving measurable consumer action while upholding an unwavering commitment to clinical integrity.

Pranaprada Point of Care Media Network waiting room display

Our Story

Founded by Venkatram Reddy Sureddy—an IIM Kozhikode Gold Medalist and recipient of The Hindu Award (Indian Institute of Mass Communication, New Delhi)—Pranaprada is built on strategic leadership and public impact.

A proven entrepreneur, Venkatram previously established aKademy in 2010, mentoring over 10,000 students toward international higher education. After completing the Public Leadership Credential from Harvard University in 2025, he established Pranaprada with a vision of making healthy living affordable and accessible to all.

Our Core Values

  • Integrity: We adhere to strict clinical integrity and transparent advertising guidelines—delivering ethical, compliant, and non-intrusive content.

  • Excellence: We build long-term enterprise partnerships grounded in open communication and flawless campaign execution across every point-of-care touchpoint.

  • Compassion: We design thoughtful point-of-care environments that respect patient well-being while fostering a supportive and empowering culture.